Watch directory
Every current collection from the 12 brands we cover — 87 collections in all, with the key models, sizes, movements and approximate starting prices. Filter by brand, style or budget, or search for a model or reference number.
87 collections
The off-center dial and outsize date that relaunched the brand after reunification.
Lange’s most classic and accessible line: clean dials, slim cases and in-house movements.
Named for the founder’s birth year, with Arabic numerals and a railway minute track inspired by historic pocket watches.
A mechanical digital display with jumping hours and minutes, driven by a constant-force escapement.
One of the most admired chronograph movements ever made, with a flyback function and big date.
Precision-focused “scientific” watches, including the Jumping Seconds and Perpetual Calendar Terraluna.
Lange’s integrated-bracelet sports watch, in steel, titanium and gold, with day and date windows.
Gérald Genta’s octagonal-bezel icon with an integrated bracelet and “Tapisserie” dial.
The Royal Oak with an integrated flyback chronograph. A new 38 mm generation arrived in 2026.
The bigger, bolder Royal Oak: rubber-clad pushers, chunky proportions and frequent use of ceramic and titanium.
AP’s experimental line: skeletonized tourbillons, split-seconds chronographs and avant-garde materials.
A round case with an octagonal middle and a double-curved sapphire crystal. 2026 added 38 mm versions and new complications.
A 2026 revival of AP’s Art Deco jumping-hour display in a rectangular case.
Hand-guilloché dials, Breguet numerals and fluted case bands — the house style in its purest form.
Breguet’s sportier line, inspired by the founder’s role as chronometer-maker to the French Navy.
Movement-forward design that exposes the gear train on the dial side, inspired by Breguet’s subscription watches.
The flyback chronograph designed for the French Air Force and Navy, relaunched in 2023.
An oval ladies’ watch inspired by a piece made for Caroline Murat, Queen of Naples.
Designed for aviator Alberto Santos-Dumont: a square case with exposed screws and the tool-free QuickSwitch bracelet.
The slimmer, more elegant Santos on a leather strap. 2026 added a 31.4 mm hand-wound version on a fine mesh-style bracelet.
The rectangle that defined the dress watch. Includes the Tank Must, Louis Cartier, Française, Américaine and Normale.
A round, pebble-like case whose crown sits under a protective arch with a blue cabochon.
The supple-bracelet ladies’ watch from the 1980s, revived in 2017.
Round case, square minute track and a chained crown cap; sporty but unmistakably Cartier.
The early-2000s racing-inspired tonneau watch, relaunched at Watches and Wonders 2026 with a refined case and QuickSwitch bracelet.
An oval “bathtub” case. 2026 added versions decorated with Clous de Paris.
The surreal, melted-looking case from Cartier London, made in small numbers. A skeleton platinum version arrived in 2026.
A turtle-shell-shaped cushion case, a Cartier Privé favourite updated in 2026.
Annual limited reissues of archive designs for collectors; 2026 marked its tenth edition.
A tantalum case and blue dial around a manual-wind chronometer movement — the most sought-after Journe.
A family of automatic watches with big dates, power reserves and moon phases on the same base movement.
An electro-mechanical watch that goes to sleep when not worn and keeps time for years.
Journe’s first wristwatch series: a tourbillon with a remontoir d’égalité and deadbeat seconds.
Two balances that synchronize through acoustic resonance — Journe’s signature invention.
IWC’s largest family: the Mark XX, Pilot’s Chronograph, Top Gun ceramic models and the Big Pilot.
Large, clean Arabic-numeral dials born from a 1930s request for a marine-chronometer-precise wristwatch.
Genta-inspired integrated sports watch, relaunched in 2023 with a grid dial and soft-iron anti-magnetic cage.
IWC’s simple, slim dress watch line.
IWC’s dive watches with an internal/external SafeDive bezel system.
New in 2026: a Pilot’s Watch variant with a vertical-drive chronograph layout.
The Art Deco case that flips over to protect the crystal — originally for polo players.
No-nonsense dress watches with JLC’s 1,000-hour testing heritage.
Very slim dress watches, from time-only to moon phase and perpetual calendar.
Sporty watches inspired by the 1968 Memovox Polaris alarm diver.
Two independent mainspring barrels — one for timekeeping, one for complications — relaunched in 2024.
JLC’s ladies’ collection with floral numerals and gem-set options.
Gérald Genta’s porthole-shaped sports watch. The steel 5711 has been retired; current models are mostly gold or complicated.
The younger, more casual sibling of the Nautilus, known for its embossed “tropical” strap.
Patek’s first new men’s collection in decades: a square, integrated-bracelet sports watch.
The archetypal round dress watch. Several Calatrava references were retired in 2026, leaving a tighter range.
An oval case built on the golden ratio, one of the quietest designs in the catalog.
Art Deco-inspired rectangular and cushion-shaped watches, now mostly jewelry-set ladies’ models.
Patek’s line of ladies’ watches, in rectangular quartz and round automatic versions.
Annual calendars, world times, travel times and chronographs — the everyday complications that define modern Patek.
Perpetual calendars, split-seconds chronographs, minute repeaters and astronomical watches — the top of the catalog.
The core line of self-winding RM models, including the RM 67 extra-flat, RM 35 for Rafael Nadal and the RM 65-01 split-seconds.
Skeletonized manual and automatic tourbillons, many made for sports partners.
Including the RM 07 automatic and the colorful RM 71 Talisman.
The entry point to Rolex: time-only, no date, in steel with a wide range of dial colors. The 2026 centenary added two-tone and gold versions.
The archetypal dive watch: 300 m water resistance, a unidirectional Cerachrom bezel and the Oyster bracelet with Glidelock extension.
Rolex’s saturation-diving line with a helium escape valve. The Sea-Dweller is rated to 1,220 m; the Deepsea to 3,900 m.
A second time zone on a 24-hour bezel. The steel “Pepsi” was retired in 2026; the Batman, Batgirl, Sprite (left-handed) and Bruce Wayne variants continue.
The simplest Rolex sports watch, designed around legibility: 3-6-9 dial, no date, 100 m water resistance.
A 24-hour fixed bezel and orange hand, originally for cave explorers who lost track of day and night. Available with white (“Polar”) or black dial.
Rolex’s aviation-inspired watch with a distinctive minute-track dial and crown guards since its 2022 update.
A sailing-inspired sports watch with a raised bidirectional bezel, offered in Rolesium, gold and titanium versions.
The regatta chronograph returned in 2026 with a new movement, a thinner case and a conventional 60-minute bezel; the countdown now sits on the dial.
Rolex’s racing chronograph and its most sought-after model. The current generation (2023) has a 4131 movement and a sapphire display back on precious-metal versions.
The definitive do-everything Rolex, with a date window under the Cyclops lens and nearly endless combinations of dial, bezel and bracelet.
The “President”: only offered in gold or platinum, showing the day spelled out at 12 o’clock. 2026 introduced Rolex’s new Jubilee Gold alloy.
An annual calendar and second time zone controlled through the rotating Ring Command bezel.
Rolex’s gold dress watch, named for the year the brand was registered. Thin case, small seconds and a display back.
Announced September 2026: Rolex’s first annual calendar with day, month and moon phase, in Everose gold or platinum.
Launched in 2025 with an integrated Flat Jubilee bracelet and the high-beat Dynapulse escapement in the new calibre 7135.
The smallest Datejust, offered in Rolesor and solid gold with gem-set options.
Affordable automatic sports watches built on the 4R36 movement; the SRPD replaced the classic SKX.
Seiko’s professional sports line: divers (Turtle, Samurai, 1965 and 1968 reissues), Alpinist and Speedtimer.
Dress watches with traditional Japanese dial crafts such as enamel, urushi lacquer and Arita porcelain.
Seiko’s solar GPS watches that set themselves to the correct time zone anywhere.
A revived 1960s line with sharp, faceted cases between Seiko and Grand Seiko in price.
Vacheron’s integrated sports watch, with a Maltese-cross bezel and tool-free interchangeable bracelet and straps.
Minimalist round dress watches with a gently domed dial; the purest expression of Vacheron style.
Classic proportions and fluted case details, from time-only to minute repeaters and tourbillons.
Vacheron’s most accessible line, inspired by a 1956 reference with Maltese-cross lugs.
Reissues of archive designs such as the 222 and American 1921.
A ladies’ collection with off-center dials inspired by pleated fabric.
Enamel, engraving and marquetry showcases, usually in small series.
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Prices are approximate US retail starting prices for the base model as of 2026 and change often; “price on request” means the brand does not publish prices or they vary too widely. Always confirm with the brand or an authorized dealer.