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Rolex · Dress

Rolex Day-Date

Rolex Day-Date
Photo: EMore98 via Wikimedia Commons, CC BY-SA 4.0 · credits

The “President”: only offered in gold or platinum, showing the day spelled out at 12 o’clock. 2026 introduced Rolex’s new Jubilee Gold alloy.

Style
Dress
Introduced
1956
Case sizes
36–40 mm
Starting price
From ~$40,000
Brand
Rolex
Made in
Switzerland

Key models

ModelReferenceCaseMovement
Day-Date 40, yellow gold22823840 mmCal. 3255
Day-Date 36, yellow gold12823836 mmCal. 3255
Day-Date 40, platinum22820640 mmCal. 3255

Where to buy

Chrono24
New and pre-owned listings
Check listings
Rolex boutiques
Retail price, full warranty
Visit Rolex

Other Rolex collections

Specs and prices are approximate and current as of 2026; confirm details with Rolex or an authorized dealer.